Greg Maddox

Art Director • Graphic Designer

01

about

I’m a multidisciplinary visual designer and art director who helps organizations communicate complex ideas through thoughtful design, motion, and digital experiences. My background spans healthcare and pharmaceutical marketing, retail, consumer technology, and agency environments, with hands-on work across brand systems, integrated campaigns, responsive web and mobile design, motion, social, presentations, and print. I enjoy taking ideas from concept through launch—combining strategic thinking with strong typography, layout, imagery, and movement while collaborating closely with creative, marketing, development, production, and regulatory teams.
Outside of design, I’m also a musician and painter, creative outlets that continue to shape my sense of rhythm, composition, emotion, and storytelling.

Overview example of full marketing campaign I created for the Coolpad Dyno 2  Smartwatch built for kids.

ISENTRESS CONSUMER EXPERIENCE REFRESH

A consumer brand refresh celebrating ISENTRESS’s 15-year anniversary, featuring a redesigned website, updated photography, and a refreshed patient brochure.

A concept-to-completion paid social campaign for PIFELTRO, combining line illustration, watercolor, motion, and music.

Overview example of full marketing campaign I created for the Coolpad Dyno 2  Smartwatch built for kids.

Highlights from more than three years supporting CAPVAXIVE—from launch through ongoing campaign evolution.

Environmental motion, and digital design created for Pifeltro—including a panoramic video-wall experience deployed at IDWeek.

Coming soon. Design and development of HCP IVA for PIFELTRO. Case Study webpage in progress.

Coming soon. Design and development of HCP IVA for PIFELTRO. Case Study webpage in progress.

Coming soon. Design and development of HCC Campaign for PneumoRisk. Case Study webpage in progress.

03

Web Design

Here are a few examples of web design and WordPress implementation I created in 2020-21.

Created pallet/ brand toolkit, packaging, and web design with Parallax. including social. Click here to view brand/color pallet.

I created the overall look of marketing, web design , email design and packaging. Click to view interactive demo page.

I created the web design, email design, packaging
and social. Click to view interactive demo page.

I created the web design , email design,
packaging and social. Click to view interactive demo page.

Created web design, color pallet, photographic direction of Coolpadlatam.com. Click to view interactive demo page.

Created web design, color pallet, photographic direction of Coolpadlatam.com. Click to view interactive demo page.

04

Layout Design & Art Direction

Brochures, Promos, Retail Ads, Photo Art Direction

Product Layout Marketing – Shopping Cart Promo and Factsheet

Product Packaging Design (more designs available on request.)

Cross-Channel Assets for 7-Eleven

CONCEPT DESIGNS FOR REVVL RFP - PRODUCT LINE 2020

Concept PAckaging

Overall Concept Creative

Packaging Designs for TMCell - Product Line 2020

Package Design for Coolpad LATAM Market

05

Social Graphics

7-Eleven Social Media Assets 2022. Various Campaigns. After Effects | Illustrator

7-Eleven Fuel your Fandom campaign Fall 2021. After Effects | Illustrator

 I created social video and still graphics 3 times every week for Coolpad campaigns in 2020. A few samples below.

06

Powerpoint presentation And Product Marketing Visual creation

Below are examples of work for a n RFP powerpoint presentation I created/designed for Coolpad Technologies.
I was responsible for the overall look of the US/CA/LATAM visuals and overseeing and creating all of their presentations 2019-21.

Below is powerpoint deck that I presented to the Coolpad/Yulong HQ in China. This “look and feel” carried into the overall worldwide brand during 2020-21.
(Press play to view. Click to pause)

Powerpoint presentation Work I created for Valtech. (SAAS client)

Presentation in video format.

Time lapse video showing the steps of workflow.

More Powerpoint presentation work can be viewed by clicking the link below.

07

Email Design

The below are sections of emails that I designed for Michaels store’s.

A few examples of email design I created 7-Eleven tentpole campaigns.

08

Skills

Photoshop
100%
Illustrator
100%
PowerPoint
100%
Email Marketing
100%
Web Design
100%
HTML5 & css
85%
indesign
100%
Social Media Graphics
100%

Contact

For Inquiries